Kajabi already comes pre-loaded with beautiful, sales-ready templates to choose from. So simply browse through their list and find the one you like. If you want to see what they look like before committing, simply click through the templates to preview their features, use cases, and more. Like this one:. The Irvine Template above is often picked by users who want to collect new business leads. And you can also build them in Kajabi fast, too. Then start by creating your product title and description.
Just fill in a placeholder, and you can come back to change it later. Next, we can create new posts and add more details to fill out this course page a little more. Once again, creating these new content pages is incredibly easy. The content and course information will be on the left-hand side, while the outline will be on the right so people can quickly jump from one lesson to another. You can create your own from scratch, but I recommend you select from one of these pre-built options, instead.
Users sign up and are then given a download option immediately to help you convert a high percentage of new page visitors. You can then drive traffic to this pipeline using a variety of tactics, including:. So, the report gives them the info they need, lets them read it when convenient, and is the easiest to create so you can start driving conversions ASAP. Once again, Kajabi makes this process easy.
You simply upload the report like uploading any other document. You can get started by creating a simple title for this email. Believe it or not, these extensive options are a good thing. Their email building wizard will walk you through the last few steps to get this email live in no time.
You can simply set up an integration with a few keystrokes. Some of the most common integrations include companies like Aweber, MailChimp, and Drip for email marketing. But you can even get a little more advanced with analytics tools to track opt-ins, conversions, etc. You can also integrate with payment gateways like Stripe.
That means you can start accepting credit card payments without the usual hassle of piecing together external payment processors like PayPal that commonly send people away from your site to complete the payment. Look for them under the Sales Dashboard:. If you want to set up a coupon, simply connect your Stripe account to create a discount code. Otherwise, if you want to set up an offer, you can put products into a bundle and even include something free.
That includes everything from a free offer, to a one-time payment, multiple installment payments, and even a recurring subscription. Spending all of this time and energy to create a new product has been fun. But the real goal here is to start making some money. Thankfully, Kajabi also has a built-in toolset to invite, manage, and eventually pay out a percentage of new revenue to your affiliates.
The initial Affiliate Dashboard page will instantly display key stats like new clicks, sales, commissions paid out, etc. Under that, it will also display the affiliate links you can simply copy and paste to give out to these new salespeople.
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For example, you can edit the Affiliate Onboarding section with a new logo:. And then you can also create new, unique share links for each one. This helps each affiliate get paid their fair share. But it also helps you track which affiliates are performing the best vs.
The Entrepreneur’s Guide to Creating, Selling, and Profiting from an Online Course
Once your new course is finalized you should be ready to hit the ground running. Refer to this section so you can create, manage, and start selling your course in less than an hour. Remember John Omar? And why did thousands of people subsequently pay us for our courses? Because we put everything we have into being the best on the market. Effective course promotion is just as important as the class content itself. That means before you start selling directly, you need to build up the required anticipation, interest, and desire. Specifically, you need pre-suasion.
The idea behind pre-suasion comes courtesy of Dr. This also often starts with creating good visuals.
Pre-suasion can occur if you give users something to look at that immediately channels their attention. Use effective wallpapers or images and put your message right before their eyes. So, make that language lead users where you want them to go.
First, they tried to get study participants by simply asking them to join the group. But also, sometimes you have to lead the horse to water. You have to draw attention to what you want your audience to see. This will help prop you up as an authority on the topic and an expert in what they are about to sign up for.
The Entrepreneur's Guide to Creating, Selling, and Profiting from an Online Course
And finally, know your angle. What are you pulling people in for? One of the best ways to hit all of these objectives is through a blog post series. That means those new customers could be anywhere else on the web. You have to get them to choose your content. In the beginning, you are introducing readers to the post. Giving them some intel on what they are about to read.
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Then, you put the most important information in the middle. At the end, you give the reader your conclusion or steps to solve their problems , along with a nice little CTA for your new course. It primes them for the posts ahead and what they can expect to learn by continuing to come back. The middle posts go back to the meat of the topic. Readers should finish the posts excited to learn more. Finally, with the last post, you conclude all the most important points. At the end of the day, no matter what you choose, the series needs to build interest and demonstrate that the course will be a good investment.
You can finish up a blog series with a little more speed by batching it. By focusing on one step of the content creation process at a time, you can get the whole series done more quickly. Think about what subjects will build interest in the class. What images will you want to use? What links will be helpful for research? What quotes can you use? Hopefully, when you are finished with this step, this process will point to some good ideas on the direction to take the series.
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